Sustainability – what is it exactly?
Sustainability is the defining issue of our time. It is so all-encompassing that we often find it difficult to settle on a clear definition. However, especially in the context of corporate sustainability, however, a simple and easily understandable definition is important to set clear goals.
At Reconomy, we define corporate sustainability as follows: A company acts sustainably by minimising the impact of its own actions on the environment and society. It does so by taking ethical and responsible actions and decisions, so as not to compromise the future of coming generations.
Why is corporate sustainability so important?
There’s no denying that the planet and humanity are in a state of environmental emergency. Everyone with influence needs to take urgent action to move towards a sustainable future. This also includes businesses.
For companies, there are additional reasons why sustainability is important and should be a central topic for top management.
Environmental compliance
There are a multitude of environmental regulations and laws that companies must comply with. Compliance with these laws is essential to avoid fines or even closure.
Viability for the future
Today’s decisions affect tomorrow’s success. Consumers are increasingly aware of the environmental impact of their purchasing decisions. Sustainability is becoming a factor in their decision-making process.
Competitive advantage
The recent shortage of skilled workers has made sustainability a unique selling point for employers. Sustainability is becoming a key factor in the battle for both new clients and skilled employees.
Investor demands
More and more investors are basing their investment decisions on a company’s sustainability plans, which leads to demands being made and sustainability targets being set.
tonnes of CO2 equivalents saved through participation in Noventiz Dual*
*This figure refers to the year 2022. The CO2 equivalents were saved by participating in Noventiz Dual and collecting, sorting and recycling packaging in Germany.
Sustainability at Noventiz
Sustainability is at the heart of our services
Sustainability is already at the very core of the diverse range of services we offer. As the operator of a dual system, we ensure that packaging can be recycled and returned to the circular economy. This prevents the loss of reusable materials and reduces the amount of waste sent to landfill or incineration. The numbers speak for themselves: The collection, collation and recycling of used packaging saves about 1.95 million tonnes of CO2 equivalents** per year.
Consumers play an important role in this recycling system by correctly sorting their household waste. Together with the other dual systems, Noventiz is running a dedicated information campaign through the “ Mülltrennung wirkt” initiative to educate consumers about waste separation and recycling. The aim is to reduce the amount of incorrectly sorted waste so that even more packaging can be recycled.
In addition, with our rotate service we work on designing highly recyclable packaging in order to further increase recycling rates.
Learn more about our services.
**These figures refer to the year 2020 and the total contribution of packaging recycling by all dual systems in Germany. The figures are based on a study carried out by the Öko-Institut on behalf of the dual systems. Download the full study (German).
Sustainability at Reconomy
Reconomy pursues the shared objective of creating a truly sustainable world.
As part of the Reconomy, we share the objective of creating a truly sustainable world by ensuring that finite resources are recycled and returned to the circular economy. The Reconomy-wide sustainability strategy sets out overarching and concrete goals that it is committed to achieving. In addition to ecological issues, the strategy also covers social, societal and business aspects, as these are closely linked. Furthermore, the strategy was developed in accordance with the United Nations’ Sustainable Development Goals (SDGs).
Sustainability is a journey
We believe in openness, honesty and transparency – and the same applies, of course, to sustainability. Implementing the overarching sustainability goals is a long process that requires continuous development and improvement. Independent institutes such as Achilles perform annual audits to document our progress and ensure we don’t lose sight of our goals. We submit detailed data and evidence which are used to write report that serves as a roadmap for further development.
The company-wide results are presented in full in the Reconomy Sustainability Report. Download the latest report:
Noventiz – your partner in sustainability
Noventiz is your consultancy and service partner – helping you to navigate the jungle of environmental legislation. We help more than 13,000 clients in Germany and other European countries to comply with the increasingly complex requirements of environmental legislation. As a member of Reconomy, we have access to an international network of experts and services. Our dedicated team supports you in being more than just compliant with regulations. We constantly have the big picture in mind and would be delighted to join you on your journey to achieving your sustainability goals.